Where’s the beef? If it’s in their legal filings, it should be in your public statements

Bottom line: In the Court of Public Opinion, it is best to confront opponents’ juicy factual allegations head-on. Image credit: Quality Is Our Recipe, LLC (via Adweek) Earlier this month, Cynthia Loo, a former president of Wilshire Associates (an investment firm managing over $7 billion in assets as of March 2015), sued the company and her… Read More Where’s the beef? If it’s in their legal filings, it should be in your public statements